Taking movies to another dimension.
It seems 3-D movies really are a huge box office craze. Based on Box Office Mojo, 15 3-D movies were launched in '09. In addition, six from the movies launched in 3-D were also launched in IMAX 3-D such as the record-breaking hit Avatar. At the begining of 2010, a minimum of 11 new 3-D movies were introduced and also the number will probably increase.
Digital 3-D Technology
All the new 3-D blockbusters striking the theaters use digital 3-D effects coupled with polarizing contacts to trick the attention into seeing three-dimensional images. Based in Beverly Hillsides, RealD may be the market leader in digital 3-D technology. Erica Taub, reporter using the New You are able to Occasions, reported that just about 4 million RealD glasses were worn around the opening weekend for Avatar. RealD uses circular polarization, a passive technique that filters light inside a circular pattern. The contacts around the RealD glasses have filters that slowly move the light inside a clockwise direction for the best eye and counter clockwise for that left.
IMAX 3-D Technology
Viewing glasses are utilized to produce the 3-D illusion.
IMAX 3-D also uses polarization to produce the three-D effect however, it utilizes linear polarization rather than circular. The main difference is when the sunshine in the projector is strained to every eye. To be able to get the most aftereffect of the IMAX 3-D imagery, the viewer must keep his mind level to prevent bleed-to the alternative funnel.
Retrofitted Multiplexes
To be able to show 3-D movies in their best, multiplex theaters have needed to make changes towards the the auditoriums slated to exhibit 3-D films. RealD films need a special big screen that maintains the polarization effect and reflects it to the crowd. IMAX 3-D movies need a much bigger screen and 2 separate comes of film which are run concurrently. All multiplexes showing 3-D movies call for a ready way to obtain viewing glasses however, a theater showing both RealD and IMAX 3-D movies will have to supply two various kinds of viewing glasses.
The IMAX three dimensional Experience
IMAX film is 10 occasions bigger that 35 mm film utilized in regular theaters.
IMAX 3-D films proven in retrofitted multiplexes aren't true representations from the famous, IMAX Experience. Classic IMAX Theaters are specifically made to provide the greatest quality video and seem, as the retrofitted multiplexes lack most of the IMAX company's specialized technology. However, in September 2009, The Neilsen Company, in cooperation using the IMAX company, carried out market research analyzing audience satisfaction from the IMAX Experience of both classic and multiplex design theaters. Laptop computer came to the conclusion that there is no significant distinction between audience satisfaction with either IMAX Experience, and audience people generally preferred the IMAX format total.
IMAX 3-D versus. RealD
As it pertains lower that format decide, personal preference and price are usually the determining factors. Ticket prices for 3-D formats tend to be more costly than ticket prices for standard movies. However, the price to determine a film in IMAX 3-D is more than visiting a movie in RealD. If this involves the standard of 1 format within the other, both RealD and IMAX boast getting the very best 3-D technology, but many movie goers their very own opinions regarding which format is much better.
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